Best Practice Mission
2024 | Montreal
February 29 – March 3, 2024
What is the Best Practice Mission
The continued success and growth of the Event Atlantic Summit has provided the momentum needed to create a new professional development opportunity. The Event Atlantic Best Practices Missions are designed to provide those new, and seasoned, to the Tourism Event industry the opportunity to learn from those doing the same work in other parts of the world.
With the ultimate goal to take the knowledge of lessons learned in Montreal to improve the overall quality of Event Tourism products in Atlantic Canada.
About the Mission
This trip will be a 4-day experience utilizing the Montreal en Lumiere festival as a home base. The mission will also include group opportunities for meaningful conversations with key individuals, as well as opportunities to explore key surrounding best-practice locations including APIK, Bell Centre and Illumi Laval.
DEADLINE TO SUBMIT APPLICATION | January 5, 2024
Participants will experience:
- Key learnings through active participation at several events taking place in and around Montreal
- Montreal event culture at its finest through culinary and cultural activities
- Connections with key international industry leaders in an intimate setting (Ie; group meetings)
Participants selected are required to:
- Have an Event Atlantic Membership in good standing.
- Complete the application questions in full.
- Give permission for photographs to be taken by participants or media highlighting the trip.
- Participate in all scheduled programming.
- Be comfortable participating in meaningful conversations.
- Submit a post-Mission report to Event Atlantic that includes your key takeaways, learnings and experiences.
Who will be selected
For those that meet the criteria outlined, each will be placed in a random draw based on the province they represent. Eight (8) spots are available for this Best Practice Mission, with two (2) spaces being reserved for each of the four (4) Atlantic Provinces.
What to Expect on the Mission
As planning continues, while the overall dates will remain the same, the schedule is subject to change.
Thursday, February 29
Friday, March 1
Saturday, March 2
Sunday March 3
Costs associated with any tickets required for tours and access to events as well as any required group transportation, will be covered by Event Atlantic.
Participants will be responsible for flights ($500-$700), accommodations ($150-$260/night) and meals.
The identified hotels are a 25 minute cab ride from the airport – Attendee is responsible for covering this cost
Transportation via hired coach will be provide from one of the hotels to Laval
All other event locations are within walking distance of each other and do not require hired transportation
If a participant has mobility restrictions, local taxi services are available for transport between venues.
While there is no host hotel, we suggest one of the following properties with close proximity to the Host City venue.
Best Western Plus Hotel Montreal | 700meters (10 minute walk) to APIK site
- Hyatt Place Montreal Downtown | 700 meters (10 minute walk) to APIK site
- DoubleTree by Hilton Montreal | 1.2km (17 minute walk) to APIK site
About Montreal en Lumiere
Held for the first time in 2000, Montréal en Lumière offers Montrealers and visitors each year hundreds of activities to discover through its gastronomic programming, its free outdoor site, its range of shows and the Nuit blanche à Montréal. Located in the heart of the Quartier des spectacles for 25 years, the festival site has become the meeting place for an exceptional snowy experience at a frenetic pace.
APIK is a FREE urban event in the heart of Montreal for adrenaline enthusiasts in the Latin Quarter (rue Saint-Denis/Ontario). Winter activities for all ages (mini snow park, obstacle course, bouldering wall), ski and snowboard competition for snow sports enthusiasts, pop up shops, DJ sets, after parties. The spirit of the mountains comes to town, it’s the perfect opportunity to enjoy winter with family or friends.
About illumi Laval
As night falls, Illumi transforms into a 3-kilometer course allowing visitors to experience magical moments by car or on foot. Installed all around the gigantic tree of lights, the brand new configuration of the course offers 18 fantastic tableaux. In total, 20 million LED lights bring more than 30,000 dazzling structures to life.